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  1. Direct Marketing – Mobile and Email - Eagle Blogging

    by Jaime Portillo
    in Digital Marketing on 2022-04-05

    (Click )10 Smart Marketing Moves You Can Do Yourself

    When it comes to Direct Marketing -- Mobile and Email, you'll quickly realize that these two seemingly disparate areas are potent tools in the hands of knowledgeable marketers. Technically, email marketing belongs to the Customer Relationship Management category (CRM) and delivers a …

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  2. Social Media Strategy - Eagle Blogging

    by Jaime Portillo
    in Digital Marketing on 2022-02-17

    (Click )10 Smart Marketing Moves You Can Do Yourself

    You can create content and lots of it. Now, a question arises: Are your publications influential? To answer this, you first need to know what to measure. Social Media Strategy dictates what type of content you should create, how you'll implement …

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  3. Social Media Platforms - Eagle Blogging

    by Jaime Portillo
    in Digital Marketing on 2022-02-07

    (Click )10 Smart Marketing Moves You Can Do Yourself

    What are social media platforms? Some of these platforms began as a website, and others as an app. Truth is, they are called platforms because they facilitate interactions in the social space and allow users to share content. In this blog …

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  4. What is Content Marketing - Eagle Blogging

    by Jaime Portillo
    in Digital Marketing on 2022-02-03

    (Click )10 Smart Marketing Moves You Can Do Yourself

    What is Content Marketing? Every blogger, marketer, and businessperson should be asking that question. It's an umbrella term that focuses on providing the right content (informational, inspirational, or entertainment) to the customer, depending on their stage in the customer journey or …

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  5. What is a CRM? - Eagle Blogging

    by Jaime Portillo
    in Digital Marketing on 2022-01-25

    (Click )10 Smart Marketing Moves You Can Do Yourself

    What is CRM? It's the acronym for Customer Relationship Management. It's a customer-centric philosophy that captures information and seeks to provide meaning to long-term relationships. The story of CRM is the story of businesses. When a town's economy was small, personal …

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  6. What is Social Media Advertising - Eagle Blogging

    by Jaime Portillo
    in Digital Marketing on 2022-01-18

    Many of us ask the question What is Social Media Advertising? It May sound as if it's been asked forever. Truth is advertising on social media, as we know it, and as a choice for marketers, has been with us just less than two decades. It was the year 2005 …

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  7. What is Online Advertising - Eagle Blogging

    by Jaime Portillo
    in Digital Marketing on 2022-01-10

    What is online advertising? It's advertising on the internet, also known as digital advertising. Isn't digital zeros and ones? Yes, and has become a synonym for what happens on the web. You'll also find that mobile devices are taking protagonism, and the trend is to unify tablet, desktop, and mobile …

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  8. Search Advertising - Eagle Blogging

    by Jaime Portillo
    in Digital Marketing on 2022-01-03

    (Click )10 Smart Marketing Moves You Can Do Yourself

    Search advertising is also known as pay-per-click (PPC) advertising. It is a way to advertise your blog, organization, or product through search engine results pages. You only pay for each click on each advert. This type of advertisement is prevalent online …

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  9. Researching Your Market - Eagle Blogging

    by Jaime Portillo
    in Digital Marketing on 2021-12-27

    (Click )10 Smart Marketing Moves You Can Do Yourself

    You'll be glad to know that the internet is your friend when researching your market. Whether your customer is exploring a topic, comparing prices, or having fun, the internet provides new and innovative avenues for acquiring and analyzing information. Blogs and …

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  10. Data-Driven Decisions - Eagle Blogging

    by Jaime Portillo
    in Digital Marketing on 2021-12-20

    (Click )10 Smart Marketing Moves You Can Do Yourself

    Data-driven decisions are the differentiator between many successful businesses and their competitors. Just a few years ago, you could count on the acumen of a businessperson to make tough business choices. And although these decisions still have their place, especially in …

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